Thailand Wellness Economy Report — May 2025

Source: C9 Hotelworks
Coverage: Latest available 2023 economy data cited by the report
Focus: National wellness economy
C9 reviews Thailand’s wellness economy using Global Wellness Institute data and its own research. The headline market measures cover Thailand as a whole, rather than Phuket property sales.
At a glance
Wellness economy value
Thailand, 2023 data cited in the report · Source p. 2
Wellness trip expenditure
2023 figure, compared with THB 194 billion in 2022 · Source p. 2
Reading the report
The report describes wellness as a wider lifestyle and hospitality trend, extending beyond dedicated retreats. Its national spending figures are not a measure of property rental income.
What this means for buyers
For wellness-led residential projects, check the actual facilities, operator commitments and ongoing charges rather than relying on the wider market’s growth.
Phuket Realtor editorial context; not a forecast from the report.
